MercadoLibre, Inc.
BTC Holdings
570.4
Total P&L
+189%
Total profit/loss on Bitcoin holdings
Average Cost per BTC
$38,569
Average price paid for each Bitcoin
Share Price
$2,408
Current trading price per share
Market Cap
$122,000M
Total market capitalization
Enterprise Value
$127,000M
Market cap plus debt minus cash
NAV Multiple
1,919.89
Net Asset Value multiplier
BTC / Market Cap
0.1%
Bitcoin holdings as % of market cap
About MercadoLibre, Inc.
MercadoLibre, Inc., listed on Nasdaq with the ticker MELI, is Latin America's premier e-commerce and fintech company, headquartered in Buenos Aires, Argentina. Founded in 1999 by Marcos Galperin, it modeled itself after early online marketplaces, expanding rapidly across the region. Its business model revolves around a comprehensive ecosystem that includes online retail, digital payments via Mercado Pago, and logistics services, enabling seamless transactions for millions of buyers and sellers while fostering economic inclusion in emerging markets.
MercadoLibre integrates Bitcoin into its treasury strategy, holding it as a reserve asset to diversify its financial portfolio and hedge against inflation, reflecting a strategic embrace of digital currencies amid regional economic volatility. Beyond treasury management, the company pursues a broader digital asset strategy through Mercado Pago, offering cryptocurrency trading, payment options, and blockchain-based solutions like its own stablecoin, enhancing user access to decentralized finance and integrating crypto into everyday commerce.
Led by CEO Marcos Galperin, a visionary in Latin American tech, MercadoLibre maintains a dominant industry presence through its vast user base and partnerships with global financial institutions. Its leadership drives innovation at the intersection of e-commerce and fintech, positioning the company as a regional powerhouse. By leveraging digital assets to bolster financial services and expand market reach, MercadoLibre ensures long-term relevance in the evolving global digital economy.
Recent Developments
- Mar 31, 2025: Bitcoin holdings increased by 157.70 BTC to 570.4 BTC with cost basis of $22M (BTC @ $82.4K), stock price $2048.07
- May 5, 2021: Bitcoin holdings increased by 412.70 BTC to 412.7 BTC with cost basis of $6M (BTC @ $53.5K), stock price $1526.91
MercadoLibre, Inc. — Bitcoin Holdings Over Time
1y - Present
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MercadoLibre, Inc. — Stock vs BTC Dynamics
1y - Present
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Balance Sheet History